Booz Allen at SXSW 2019

Leah created several concepts for Booz Allen Hamilton’s presence at SXSW 2019. Below are samples of an early concept and the key art for the final concept.

AD: Colton MacAfee

An early concept for Booz Allen’s presence at SXSW 2019 that was later scrapped, but still adored. Leah created the headline and messaging concept.
Copy Strategy around "Seize the Momentum" concept for SXSW 2019
Leah developed the tagline and short-form copy around the prescribed SXSW theme for Booz Allen, "Well, Hello Future."
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